How do I access search terms report for Smart Shopping?
This report can only be accessed by sending a request to Google because the terms in the report don’t accurately represent the search terms that would be good to target.
Since Smart Shopping is outbound (meaning the algorithm shows the ad to the type of people they think might be likely to buy, rather than the keywords most closely related to the product), there are usually 70 million signals to decide to target that person, and their search term is just one of them.