What should my monthly budget be to start?

A budget that is too low doesn't offer enough data to see what's working and what's not. Read and find out what the ideal monthly start up should be here.

How long will it take to see results? / What does a "90-day learning phase" mean?

Technically, you’ll start to see results right away; however, it takes about 90 days for a campaign to “normalize” to the point of understanding how it will perform long-term.