Looking for answers to frequently asked questions about Google Ads? Browse through our General FAQ category folders to find the right information you need.

What is the $1,000 e-commerce start-up fee for?

Building an eCommerce campaign is extra complex. While we don't like a charging set up fee, it covers necessary costs like rebuilding and optimizing your data feed, uploading your product listings, and having our Tag Implementation team set up conversion tracking and dynamic remarketing.

What do you recommend for a new product launch?

If you are launching a new product, there are a few ideas to get it out there.

Why is the conversion rate higher when leads come from paid ads vs. organic?

The paid campaigns are always going to bring in higher quality website traffic than organic search results for a few different reasons.