Looking for answers to frequently asked questions about Google Ads? Browse through our General FAQ category folders to find the right information you need.
How do the ads get switched over during a site redesign or a new website with a new domain?
This process will vary greatly depending on whether it’s a site redesign or a new domain….
Why do I need a Branded Search Campaign/Why do I need to spend money when someone is searching for my brand name?
Avoid sending hot leads to competitors and gain extra data for optimization opportunities.
Is there any spillover from paid ads to organic search ranking?
You will see consistent correlation.
What is a Good Conversion Rate?
If you're already achieving 3%, 5% or even 10% conversion rates, is that as high as you're going to go?
How do we rank for organic Google searches?
A high level overview of how SEO works...
How do I access search terms report for Smart Shopping?
Search Terms Report for Smart Shopping -
Is it possible to run an e-commerce campaign but built as lead generation?
E-commerce Campaigns but built as Lead Generation.
What are conversion action triggers?
Conversion Actions - To be able to track a conversion, we would need a "trigger" for that conversion action.
How do I grow/scale quickly?
Sometimes the ROAS will plateau...