How to use Local Campaigns to drive traffic to your physical store
If you have a brick and mortar business and you’re running a special offer or a promotion, you can use Google Ads to drive traffic to your local store.
When do you update the ad copy?
After 100 clicks, we compare the performances of two ads. We build a new ad to compete against the winning one for another 100 clicks.
Is my branded campaign stealing all my traffic from organic search?
In some instances, yes. But the pros far outweigh the cons. Here are some reasons why you want to run branded campaign projects and how it can get you to the top SERP spot.
How do I advertise holidays and promotions?
**Holidays & Promotions**
How long should I wait to see an accurate Performance Report in Performance Max?
Wait for at least 14 days (plus your conversion lag) to view accurate and complete performance reporting
How often do we meet to review the campaigns?
You will receive a full report each month on your campaigns’ performance.
Should I run LinkedIn ads?
It is likely that LinkedIn campaigns to warm leads (aka remarketing) could be a good fit, but LinkedIn campaigns to cold leads is only a good fit for a few narrow industries.
Why is the conversion rate higher when leads come from paid ads vs. organic?
The paid campaigns are always going to bring in higher quality website traffic than organic search results for a few different reasons.