How long should I wait to see an accurate Performance Report in Performance Max?
Wait for at least 14 days (plus your conversion lag) to view accurate and complete performance reporting
Is my branded campaign stealing all my traffic from organic search?
In some instances, yes. But the pros far outweigh the cons. Here are some reasons why you want to run branded campaign projects and how it can get you to the top SERP spot.
Is there any spillover from paid ads to organic search ranking?
You will see consistent correlation.
When do you update the ad copy?
After 100 clicks, we compare the performances of two ads. We build a new ad to compete against the winning one for another 100 clicks.
What's The Downside Of A Too-High ROAS Goal?
Having a high ROAS goal may limit your ad spend and stop the account from growing.
How often do we meet to review the campaigns?
You will receive a full report each month on your campaigns’ performance.
Should I share budget between multiple campaigns?
Shared budgets are not ideal but they can be useful.