Brand Recognition is a by-product of running advertising.
You will see consistent correlation.
If you're already achieving 3%, 5% or even 10% conversion rates, is that as high as you're going to go?
A high level overview of how SEO works...
Search Terms Report for Smart Shopping -
E-commerce Campaigns but built as Lead Generation.
Conversion Actions - To be able to track a conversion, we would need a "trigger" for that conversion action.
Sometimes the ROAS will plateau...
Testing & Double Checking Existing Setups...