Why is my profit margin becoming thinner as we scale?
When you increase ad spend, it's common to discover your CPL goes up or your ROAS goes down. Here's why.
What is the best ad copy strategy to use for search campaigns?
2 Expanded Text Ads & 1 Responsive Search Ad.
What does "Proven ROAS" mean?
For e-commerce campaigns, what does “Proven ROAS” mean?
Should I run LinkedIn ads?
It is likely that LinkedIn campaigns to warm leads (aka remarketing) could be a good fit, but LinkedIn campaigns to cold leads is only a good fit for a few narrow industries.
How are you different from other agencies?
From our excellent qualifications, proven methods, to our winning strategies and value-first culture, we approach every single client and take care of their business doing the best we can. Read more about what makes us unique.
When do you update the ad copy?
After 100 clicks, we compare the performances of two ads. We build a new ad to compete against the winning one for another 100 clicks.
Last Steps Before We Launch Your PPC Campaign
After a campaign has been built, but before it launches, we like to schedule a time with you to review the campaign before it goes live. This is to ensure that your initials goals are being strategically implemented, and allows everyone who's a part of the process to voice any concerns.