How do I set up UTM Tracking?
UTM Tracking - You might choose to use UTM tracking, which can be setup in the settings of an account, campaign, or ad group.
What are Cart Abandonment Campaigns and Cart Abandonment Audiences?
Cart Abandonment Campaigns & Cart Abandonment Audiences:
What is the best ad copy strategy to use for search campaigns?
2 Expanded Text Ads & 1 Responsive Search Ad.
Should I use search with my e-commerce business?
Why You Use Search with e-commerce Businesses Companies...
How often do you make changes to a campaign?
This largely depends on ad spend. Here’s what we mean:
How do I advertise holidays and promotions?
**Holidays & Promotions**
How do I access search terms report for Smart Shopping?
Search Terms Report for Smart Shopping -
Is there any spillover from paid ads to organic search ranking?
You will see consistent correlation.
Can we spend more money on a specific product or in a specific location?
Yes you can with a smart strategy.